TEDx Thiruvananthapuram has a different theme each year. However, they don’t have to make a new website year after year. Their website can be easily customized to fit the new theme.
TEDx is an independently organized, local event that embraces the spirit of TED’s mission to discover and feature the ‘ideas worth spreading’. The non-profit event brings a TED-like experience to local communities through passionate organizers and sparks conversations by including live speakers and recorded TED Talks. TEDx Thiruvananthapuram is organized by a team led by Mr. Vishnu Prasad. The annual initiative looks to bring the people of the region together to share the latest perspectives and ideas that are making a difference. Each year’s event follows a theme that upholds a shared vision or emotion of the people.
Our Approach
Design
Themes
Development
WordPress
TEDx Thiruvananthapuram is an annual event with a different theme each year. The key challenge was to eliminate the expense of creating a new website every year. We wanted to provide a website that could easily transform each year to accommodate the theme of the event. In order to execute this strategy, the elements of the website were classified into two:
The hero section is the main part of the website where the theme is reflected. So, we made sure that the elements in this section were less connected to the other elements design-wise and easily customizable development-wise. This strategic design allowed the transition from one theme to another to be quick and seamless.
The interface for the participants, team members, partners, and other details of the event are elements that do not require many design changes. Although the content changes, the layout and presentation remain consistent. This helps to maintain the site’s consistency throughout the changing themes.
Kerala had its most devastating natural calamity in 2018.
The heavy monsoon rains brought huge destruction and loss to many. However, the people of the state stood together and fought against the flood. To commemorate their exemplary courage and determination to recover, TEDx Thiruvananthapuram made ‘Resilience’ the central theme for their 2019 event.
In 2017, TEDx Thiruvananthapuram decided to welcome the coming decade by paying homage to the groundbreaking ideas and events of the last. To convey this theme effectively, we took the phrase ‘NEXT DECADE’ and used each letter in it to represent each year of the previous decade. Major events from each year were illustrated in the corresponding letter to emanate the concept. In the background is a video of a rotating earth that depicted the passage of time.
Ideas and perspectives can change from person to person. They can be unique, innovative, or influential. The 2016 TEDx Thiruvananthapuram aimed to bring all these vibrant ideas and perspectives to its platform and converge them for something better. The theme ‘Thought Conflux’ reflects this concept.
Many elements in the website can be effortlessly customized to fit the theme. These elements are managed from the backend.
Since the website has be updated annually, many valuable details from the previous years are lost. For TEDx Thiruvananthapuram, we wanted to do justice to the efforts and ideas that made each year unique. So, we decided to provide a separate section where visitors can explore the previous years. We think of it as a way to preserve the ‘ideas worth sharing’ for years to come.
